Taiwan-based motherboard specialist ASRock, after seeing its 2019 revenues surge 31.61% on year to a record high of NT$13.415 billion (US$443.16 million), is expected to extend the growth momentum into 2020 mainly on increased shipment ratio for motherboards paired with AMD chipsets, according to industry sources.
The firm saw lackluster sales of motherboards and graphics cards in the first half of 2019 but started to register stable shipments of PC motherboards with higher average selling prices (ASP) as well as profitable shipments of IPC and server solutions in the third quarter, with the quarter’s revenues surging over 35% sequentially to a record high of NT$3.87 billion and net earnings shooting up 110% on quarter to NT$208 million.
These factors, coupled with graphics cards sales also beginning to turn profitable in late 2019 and successful development of the US and European markets, are expected to drive the firm’s revenues to a new high in 2020, the sources said.
As ASRock has sharply boosted its adoption ratios for AMD’s PC, server and graphics card processor solutions, the company is expected to significantly benefit from ever-increasing market shares for the chipmaker’s 7nm processors in 2020, the sources continued.
Meanwhile, ASRock has newly appointed Genuine and Weikeng Industrial as its sales agents in Taiwan for DeskMini series, mainly DeskMini A300 carrying AMD A300 chipset and DeskMini 310 adopting Intel H310 chipset.